Business Homework Solutions
#40958
Gap Corp: What happened to Gap between 2000 and 2002; how did they fix it?
Gap Corp, which includes Gap, Banana Republic, and Old Navy divisions, suffered through two full years of declining business, between 2000 and 2002.
1. What happened to them and what have they done to try to get the business back on track?
2. What target customer are they now focusing on for their GAP stores?
(WWD archives might be a good resource)
In a 652 solution, the response explains the circumstances during 2000 to 2002 including changes made to restore sales.
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Umut Oltulu, MBA - 4.8/5
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