Online TA Profiles
Laura Lawrence, MBA
OTA ID#: 106562
| Education Experience: |
BA, Communications - Advertising/Journalism/PR, UW-Whitewater, 2002 MBA, Marketing, UW-Whitewater, 2009 |
|---|---|
| Focus of Study: | Advertising
Marketing Journalism Public Relations Business Management |
| Awards: | Scholarships/Grants for Academic Excellence
Dean's List |
| Work Experience: | •Central Coast Restaurant & The Dance Club, Fort Atkinson, WI
Director of Marketing Fort Atkinson, WI 2004-2007 Marketing and Sales Manager •Entercom/ WXSS Hales Corners, WI 2004 Marketing Consultant |
| Skills & Achievements: | Adobe InDesign
Adobe Illustrator Microsoft Project Microsoft Word Microsoft Excel Microsoft Power Point Microsoft Front Page Microsoft Publisher Microsoft Works Adobe Pagemaker Adobe Photoshop Quark Tapscan Marketron Xray Qualitap Mediastar Arbitron |
| Career Interests: | Marketing
Business Management Non Profit Sales |
| Outside Interests: | Reading
Art Music Fitness |
| Postings Answered: | 199 |
| Cumulative OTA Rating: | 4.9/5 What is OTA Rating? |
- Balanced Scorecard Use the assignment Strategic Direction Evaluation, knowledge gained from this course, and previous coursework to develop the strategic objectives for your business in the format of a Balanced Scorecard. The strategic objectives are measures of attaining your vision and mission. As you develop them consider the vision, mission, and values for your business and the outcomes of your SWOTT analysis. Be sure to consider all of the following four quadrants of the Balanced Scorecard when developing your strategic objectives. Develop at least three strategic objectives for each of the following four Balanced Scorecard areas identified above (Financial, Customer, Process, Learning & Growth). For each strategic objective, develop a metric and target using a Balanced Scorecard format. Write a 700-1,050-word summary that explains your critical thinking on how you derived your objectives from your vision, mission, values, and SWOTT analysis. - Balanced Scorecard Assignment · Use the assignment Strategic Direction Evaluation, knowledge gained from this course, and previous coursework to develop the strategic objectives for yo ...
- Compare formal research to business proposals; Research with 'testable' statements - Part one, compare and contrast the theoretical and practical differences between "formal research" and "business proposals". What are some commonalities? What are some differences? What are the capab ...
- What are innovation, design and creativity? How do you distinguish between innovation, design and creativity? How have you seen innovation, design, and creativity applied in your organization? Explain your answer. - What are innovation, design and creativity? How do you distinguish between innovation, design and creativity? How have you seen innovation, design, and creativity applied in your organization? Explain ...
- 1. prepare a 700 or more word paper selecting a small business that you may want to start. a. Define strategic planning and management. b. Explain why a strategic plan would be important to the success of this business. Be specific and avoid vague, obvious, and preaching type sentences such as "Strategic planning is important to all businesses " or " Why does a business fail? " or " If you fail to plan, you are planning to fail " etc. Take a Cause -> Effect approach. c. Explain the nine critical tasks and the four functions of management relative to creating and implementing a strategic plan - 1. prepare a 700 or more word paper selecting a small business that you may want to start. (Not a business already in the solution library) a. Define strategic planning and management. b. Explain ...
- Compare and contrast the theoretical and practical differences between formal research and business proposals. - Insight into the following: Compare and contrast the theoretical and practical differences between formal research and business proposals.
- Business Research for Decision Making - Compare and contrast the theoretical and practical differences between "formal research" and "business proposals". What are some commonalities? What are some differences? What are the capabilities of ...
- Importance of Strategic Planning and Management in the Business Environment Paper: - Importance of Strategic Planning and Management in the Business Environment Paper. Define strategic management and planning. Explain why a strategic plan would be important to the success of this ...
- 1050- to 1,400-word paper in which you compare and contrast the three primary project management organizational structures: functional, matrix, and pure project. In your paper, discuss the situation in which each structure would be the best method to manage a project team. Provide rationale for decisions. - 1050- to 1,400-word paper in which you compare and contrast the three primary project management organizational structures: functional, matrix, and pure project. In your paper, discuss the situation i ...
- Develop a generic communications plan and template for Anthony's car service. Includes a mission statement, company vision, guiding principles, companies values, customer needs and competitive advantages, and critical thinking of objectives. - Develop a generic communications plan and template for Anthony's car service. Includes a mission statement, company vision, guiding principles, companies values, customer needs and competitive advant ...
- Ethic Theory Table Directions: Fill in the brief definitions and sub-theories of each ethical theory, and match the real-world examples listed below the table to the corresponding theories. Finally, come up with your own workplace example that fits each theory. - Please assist with the attached table. Ethics Theory Table. Directions: Fill in the brief definitions and sub-theories of each ethical theory, and match the real-world examples listed below the tabl ...
- Prepare a 1,050 word paper in which you analyze the dynamics created by organizations external to the business (e.g., Federal Emergency Management Agency (FEMA), non-governmental organizations, local law enforcement, National Guard, Red Cross, Red Crescent, State Department, UN, World Bank) and their influence on business continuity planning. Be sure to differentiate the roles and impact of formal and informal stakeholders of these organizations. Be sure to reference at least four academic articles the Internet, or other sources properly cited. - Prepare a 1,050 word paper in which you analyze the dynamics created by organizations external to the business (e.g., Federal Emergency Management Agency (FEMA), non-governmental organizations, local ...
- Select an emerging crisis management issue and prepare a 1,050-1,750-word paper in which you examine business continuity principles presented in this course that can be effectively applied to minimize or ameliorate the crisis issue. Be sure to tie into your paper the ethical and cultural implications, relevant global concerns, and the impact of both formal and informal external forces of influence. Be sure to properly cite your references. - Select an emerging crisis management issue and prepare a 1,050-1,750-word paper in which you examine business continuity principles presented in this course that can be effectively applied to minimize ...
- Prepare a Marketing Plan for a selected product or service - Select a product or service that you would like to introduce to the marketplace. It may be a product or service from an existing company or a new concept. Prepare a Marketing Plan for your selected ...
- Gender and Leadership - Gender and Leadership You recently attended a management workshop entitled, "Gender and Leadership," during which the workshop leader related the following statement originally expressed by Bill ...
- Risk Management Trends and Developments Prepare a 1,050-1,400-word paper in which you examine at least three new trends and developments in risk management. Additionally, examine future challenges to risk management strategies. Be sure to address the following: 1. Summarize each trend, development, and challenge 2. Discuss the significance of each (pros and cons) 3. Discuss the implications of each in the business environment - I need some assistance on the following assignment. Risk Management Trends and Developments Prepare a 1,050-1,400-word paper in which you examine at least three new trends and developments in ri ...
- Difference in accrual and cash-basis accounting; why do politicians prefer cash basis? - On numerous occasions, proposals have surfaced to put the federal government on the accrual basis of accounting. This is no small issue. If this basis were used, it would mean that billions in unrecor ...
- Using the Internet or other resources, research three articles on the customer to sales relationship. Prepare a 1,100+word count in which compare and contrast the cost of customer retention verses customer acquisition. Explain the different types of relationships for Business to Business (B2B) and Business to Consumer (B2C) in the pre and post sale in terms of the decision to buy and customer retention. - I need assistance in writing a 2,700 word paper Using the Internet or other resources, research three articles on the customer to sales relationship. Prepare a 1,100+word count in which compare and ...
- 400 words explaining the concept of competitive pricing In some markets and industries, a manufacturer's pricing has to conform to that of its competitors. In these circumstances, companies release pricing at competitive parity, relying instead on cost efficiencies to help them generate profit. Write 400 words explaining the concept of competitive pricing, with examples to illustrate your points. - 400 words explaining the concept of competitive pricing In some markets and industries, a manufacturer's pricing has to conform to that of its competitors. In these circumstances, companies release ...
- Marketing questions - 1. A study of marketing can A. help you in your career. B. demonstrate how marketing affects your life. C. make you a better consumer. D. do all of the above. 2. __________ is the activi ...
- Marketing multiple choice and essay questions. - Multiple choice/True-False 1. How many variables are there in the marketing mix? a. 2 b. 3 c. 4 d. 5 e. 6 2. The following are all factors affecting a fir ...
