E-Business marketing
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Research and apply the content from a minimum of three recent articles about e-commerce marketing. Produce the body of the research paper (APA Format) discussing your viewpoint on the topic and refer to the content from the articles to support your findings. APA formatting guidelines require a title page, abstract page, and reference page in addition to the body of the paper. It also requires in-text citations as needed throughout the document.
Please can you give me the information and references.
(Abstract, body, Conclusion, and References) I will do the format and the other aspect.
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E-Business Assignment
In this Response I would be discussing about the innovative ways of ecommerce marketing.
Let us understand about some important tips of ecommerce marketing through social media.
http://www.toprankblog.com/2010/03/ecommerce-marketing-social-media-tips/
1) Research on Social Networking habits of customers
Customers are now active on the online social networks and as per social media monitoring site Pingdom:
"Males and females almost equally use social sites (47% vs. 53%)
61% of Facebook users are middle aged or older, with the average age being 37
18- to 24-year-olds don't dominate any particular social networking site; they're spread out all over"
Thus it is truly important to research the consumer's online social habits and as per their habits, ecommerce marketing mix should be decided.
Hence one should:
1. Go Where Your Customers Are
Very few things in life promise endless options - digital and social media marketing being one exception. From Facebook to Twitter to LinkedIn to YouTube, there's no limit to the number of social networking channels available for your business to leverage. Key to successful social media marketing for ecommerce is choosing the right channels to reach customers. One can use free tool like Social Mention or Trackur or Radian6 to discover how and where customers are talking about your brand, your competitors or target keywords.
2. Monitor What Your Competitors Are Doing
One should review backlinks, job postings, news announcements and ...
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