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Markup Percentage and Target Selling Price

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Bolus Computer Parts Inc. is in the process of setting a selling price on a new component it has just designed and developed. The following cost estimates for this new component have been provided by the accounting department for a budgeted volume of 50,000 units.
Per Unit Total
Direct materials $50
Direct labor $25
Variable manufacturing overhead $20
Fixed manufacturing overhead $600,000
Variable selling and administrative expenses $18
Fixed selling and administrative expenses $400,000

Bolus Computer Parts management request that the total cost per unit be used in costplus pricing its products. On this particular product, management also directs that the target price be set to provide a 25% retrun on investment (ROI) on invested assets of $1,200,000.

Instruction:
Round all calculations to two decimal places.

a) Compute the markup percentage and target selling price that will allow Bolus Computer Parts to earn its desired ROU of 25% on this new component.
b) Assuming that the volume is 40,000 units, compute the markup percentage and target selling price that will allow Bolus Computer Parts to earn its desired ROI of 25 % on this new component.

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Solution Summary

This solution calculates the markup percentage and the target selling price

Solution Preview

Part A
Average cost per unit = $50 + $25 + $20 + $18 + ($600,000 + $400,000)/50,000 = $133
Return on investment per unit = ...

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