Business Marketing
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A colleague has sent you an e-mail seeking your advise as he attempts to sell a new voice-mail system to a local business. Write a return e-mail describing the various people who might influence the customer's buying decision. Be sure to include suggestions for dealing with the needs of each of these individuals.
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This solution gives you a detailed discussion on a business marketing problem.
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The different people who might influence the customer's buying decision are as follows. First, the local businesses employees who might find it convenient to send in voice-mails or use voice mails for responding to outsiders. You must clarify in your e-mail how the voice mail will ease the work of employees. Second, ...
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