Sales Goals, Potential, Forecast Chart for the Apple iPhone
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Discuss sales goals: Marketing; sales potential; and sales forecast chart with assumptions in the body - include graphics in the Appendix [Include 5 year projection]
For the Apple (iPhone).
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Solution Summary
The solution discusses sales goals, potential, and a forecast chart for the Apple iPhone.
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See attached file for the chart.
Sales goals for the Apple iPhone
A sales goal refers to a sales target in units or in revenue for a specified period of time. The sales goal for the Apple iPhone is to sell to a hundred million users by the end of 2011. It is believed that more than half of the current users of iPhone will end up upgrading to the new device this year which could lead to an increase in demand for the new device by the people who don't use the iPhone. The available variety of the new features available in the iPhone for example the iPhone 4 which has the front facing device may also contribute to the increase of sales in the iPhone. Most iPhone users are using the original iPhone which is the reason why there is a large number of upgrades (Paul, 2010).
Marketing for the Apple iPhone
Marketing is a management process responsible for satisfying, anticipating and identifying ...
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