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Difference Between Quantitative and Qualitative research

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I am trying to understand the difference between quantitative and qualitative research.

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Solution Summary

The difference between quantitative and qualitative research is clearly explored in this case. References are also provided to further validate the findings.

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I will outline the main features of both types of research, so you can compare. Then I will provide you with some examples of each.

Quantitative research:

- The researcher knows what types of data he or she is looking for in advance
- The researcher can more easily remain objective throughout the research process
- Data on the outcome of research is reported in numbers, such as percentages and other statistics
- Data is more efficient and can be used to test a hypothesis
- Tools such as a questionnaire or other statistics are used to gather precise numeric data

I believe the three middle features are the most important aspects of quantitative ...

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Beatrice Martino, MEd
Education
  • MEd, Jones International University
  • BSc, DeVry University
  • MPH, Walden University
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