e-business
Not what you're looking for?
You have been hired to manage the e-business division of a wholesale distribution company. The e-business division sells the company's merchandise at outlet store prices. At the last administrative meeting, someone suggested the e-business division could improve its bottom line by selling the names and e-mail addresses of its customers to other e-businesses. Discuss the following questions:
Would it be ethical to sell customer information? Why or why not?
Should the e-business division post a disclosure to let its customers know it will be selling information? How might this affect the credibility of the company? How might this affect the profitability of the e-business or other divisions in the company?
300 - 500 words
Purchase this Solution
Solution Summary
managing e-business division of a wholesale
Solution Preview
Whether it is ethical to sell customer information depends on the facts involved. One of these facts is what the client was told or was not told when he signed up for the service. Most clients expect some level of privacy when dealing with any company and usually a Web site has a privacy agreement at the bottom of the page. In this situation, if there was a similar privacy agreement on the site or in any contracts and the company were to sell the ...
Purchase this Solution
Free BrainMass Quizzes
Operations Management
This quiz tests a student's knowledge about Operations Management
SWOT
This quiz will test your understanding of the SWOT analysis, including terms, concepts, uses, advantages, and process.
Income Streams
In our ever changing world, developing secondary income streams is becoming more important. This quiz provides a brief overview of income sources.
Accounting: Statement of Cash flows
This quiz tests your knowledge of the components of the statements of cash flows and the methods used to determine cash flows.
Situational Leadership
This quiz will help you better understand Situational Leadership and its theories.