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List segmentation

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What are the benefits of list segmentation to direct marketers?

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List segmentation is discussed very comprehensively in this explanation..

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What are the benefits of list segmentation to direct marketers?
What are the benefits of list segmentation to direct marketers?
There are several benefits of list segmentation to direct marketers. List segmentation allows direct marketers to convey relevant messages to each segment. It allows the director to customize the message to each ...

Solution provided by:
Hatim Baxamusa, MBA
Education
  • BSc , University of Calcutta
  • MBA, Eastern Institute for Integrated Learning in Management
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